Yeah, I know too many of you have kind-of a “no” answer to that, at least in terms of any kind of plan. Many of my editing and design colleagues are introverts who would much rather deal with clients one at a time, do the work, and collect their fee than play the sales game.…
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Finding Your Client Match
I had a project recently where I totally miscalculated my suitability to the client’s needs. I lost money because of it because I had to spend way too much time dealing with the client mismatch itself. There’s the scope fog for the job itself (conflicting scopes from different client representatives), and then there’s scope creep…
When NOT to Edit Your Manuscript
. . . And when to begin and/or enlist a professional editor. I read a great book several years ago, The INFJ Writer by Lauren Sapala. I think it’s good reading for all writers, regardless of their Myers-Briggs score, although those with an “N” in their score (for “intuitive) will more likely have a writing process…
It’s the Experience, Really!
Steve Jobs was right on this point. Give the customer an experience, not just a product. And that applies to those of us providing freelance services in the publishing industry (yes, it does!). I see the customer experience as being 50% product quality, 50% customer service. In the end, my job is to service the…
Revealing Your Genius: The Manuscript Evaluation
I’ve worked with self-publishing authors for several years now. They often live in an isolated writing world without that traditional publisher to guide them along. They might send their finished manuscript out to friends to “evaluate” but otherwise aren’t sure if their story is a good read. The Purpose When I work with a self-publishing…